A new standard for employer-sponsored health.
Relocalizing
Health
How employers, advisors, clinicians, and communities are rebuilding healthcare from the ground up.
This book documents what happens when health plans are designed with intention and accountability — and when the savings are reinvested into people instead of profits.
Foreword by Karen Simonton
The idea of employers working directly with community providers to create a more sustainable and meaningful healthcare experience is beyond logical! It's extremely energizing that the movement towards community-owned health plans is gaining momentum. For too long we have abdicated responsibility and control to the motives of Wall Street and Dave Chase is offering a pathway toward more equitable healthcare for our communities!
Doug Hetherington
CEO Health2Business, Builder of community-owned health plans
As Seen On
The system isn't broken by accident.
Most employer health plans are designed to benefit insurers, not employees. The result? Skyrocketing costs, disengaged workforces, and communities left holding the bill.
Relocalizing Health names the problem — and documents the advisors, employers, and clinicians who are doing something about it.
If you're one of them, this book was built with you in mind.
Your results deserve to be on the record.
The primary edition of Relocalizing Health features 16 curated case studies. For advisors whose client work wasn't part of that initial run, we offer a limited opportunity to be included in a specially commissioned print edition.
It is a professionally written, editorially produced case study — integrated directly into the book — built to function as a powerful sales and credibility tool you can confidently share with every client and prospect you meet.
What's involved:
You complete a PlanGrader™ for your featured client — roughly an hour of your time.
Our team handles the writing, editing, and layout.
You receive physical books, ready to use in real conversations.
THE RESULT: documented outcomes in a format that builds authority without you having to explain why your work is different.
Health Care Expert Authority Packages
Three tiers. One goal: turn your results into something you can hand to a decision-maker.
Tier 1
Case Study Authority
$5,000
For advisors who want their results published, validated, and usable in real conversations.
What You Get:
One featured case study in Relocalizing Health (Additional case studies available at $500 each)
PlanGrader™ completed for the featured client
Case study professionally written, edited, and laid out by our team
25 physical books for gifting to clients and prospects
Basic promotional asset kit:
3 branded static social images
1 banner image for email or website use
Discounted bulk pricing on additional books
Tier 2
Thought Leadership Amplification
$7,500
For advisors who want their results to actively support growth.
What You Get:
Everything in Tier 1, plus:
Advisor-authored Foreword — your perspective and leadership voice, in your words
Custom advisor-branded cover with "Foreword by [Your Name]" featured on the book
Expanded promotional assets:
Short promotional video reel
Ready-to-use email template introducing the book and your role
Tier 3
Market Visibility Package
$10,000
For advisors who want maximum visibility and a complete content engine.
What You Get:
Everything in Tier 2, plus:
Custom 2-minute professional video featuring your interview and plan highlights
Comprehensive media kit:
Multiple social captions
Short-form video clips (30 sec, 1 min, 2 min sizzle)
Email copy variations
Assets formatted for LinkedIn, websites, and presentations
Tier 1
Case Study Authority
$5,000
Tier 2
Thought Leadership Amplification
$7,500
Tier 3
Market Visibility Package
$10,000
For advisors who want their results published, validated, and usable in real conversations.
For advisors who want their results to actively support growth.
For advisors who want maximum visibility and a complete content engine.
What You Get:
One featured case study in Relocalizing Health (Additional case studies available at $500 each)
PlanGrader™ completed for the featured client
Case study professionally written, edited, and laid out by our team
25 physical books for gifting to clients and prospects
Basic promotional asset kit:
3 branded static social images
1 banner image for email or website use
Discounted bulk pricing on additional books
What You Get:
Everything in Tier 1, plus:
Advisor-authored Foreword — your perspective and leadership voice, in your words
Custom advisor-branded cover with "Foreword by [Your Name]" featured on the book
Expanded promotional assets:
Short promotional video reel
Ready-to-use email template introducing the book and your role
What You Get:
Everything in Tier 2, plus:
Custom 2-minute professional video featuring your interview and plan highlights
Comprehensive media kit:
Multiple social captions
Short-form video clips (30 sec, 1 min, 2 min sizzle)
Email copy variations
Assets formatted for LinkedIn, websites, and presentations
Not sure which tier fits? We can scope a custom package based on your goals, audience, and distribution strategy.
Á la Carte Add-Ons
Available with any tier – or on their own.
Additional Case Studies
$500 or $1,200 for a bundle of three
Complete a PlanGrader™, provide the basics — we handle the writing and layout. Ideal for showcasing multiple clients within a niche.
Additional Video Asset Bundle
$750
4–6 short-form clips (30–90 seconds), captioned and optimized for LinkedIn and Instagram with advisor and client branding.
Extended Video Package
$1,500
One long-form sizzle or trailer (~3 minutes) plus multiple short clips from the same footage. Square and vertical formats included.
Podcast Feature: Relocalizing Health
$2,000
Recorded interview with Dave Chase. Edited audio and video episode, 4–6 promotional clips, branded cover art and captions.
Book Distribution & Gifting Support
From $750
Bulk order coordination, fulfillment logistics, and strategy support for client and prospect gifting.
PR & Earned Media Support
$2,500
Professionally written press release, media-ready case study summary, and pitch angles tied to your outcomes.
Sales Enablement Kit
$1,250
Executive one-page case study (PDF), a 3–5 slide case study deck, and an advisor talk track for prospect conversations.
Event or Conference Sizzle Reel
$1,500
60–90 second highlight reel with speaker footage, quotes, and branded overlays. Optimized for website and social use.
Please complete Order Form below.
About Dave Chase
Dave Chase is a healthcare reform leader, author, and the co-founder of Health Rosetta — a movement focused on restoring the American Dream by fixing healthcare at the employer and community level.
Over the last two decades, Dave has worked across healthcare finance, technology, and system design. Early in his career, he led revenue cycle and healthcare technology initiatives inside the existing system. That experience gave him a front-row seat to how misaligned incentives drive cost inflation, complexity, and poor outcomes — even when intentions are good.
Rather than continuing to optimize a broken model, Dave focused on building and scaling approaches that actually work.
Through Health Rosetta, he has helped catalyze a growing ecosystem of employers, advisors, clinicians, and community leaders who are designing high-performance health plans rooted in transparency, accountability, and long-term stewardship. Thousands of employers and millions of lives are now covered by plans built on these principles, many sustaining superior outcomes for a decade or more.
About Relocalizing Health
Relocalizing Health documents what happens when healthcare dollars are treated as a community resource rather than an extractive expense.
The book brings together real case studies from across the country — employers, advisors, clinicians, and communities who have reclaimed control of health benefits, reinvested savings locally, and delivered measurable improvements in cost, quality, and trust.
Bulk Orders for Client & Prospect Engagement
A physical book changes the conversation. It signals seriousness, long-term thinking, and real results — in a format people actually keep.
Advisors use bulk copies of Relocalizing Health as client gifts, prospect follow-ups, board and leadership discussion tools, and conference materials.
Bulk Order Pricing:
25-99 copies – $16.99/book
100-249 copies – $14.99/book
250+ copies – $13.99/book
Orders in boxes of 25. Want more than 250 copies? Contact us for invoicing.
Pricing may adjust slightly based on final page count. Fulfillment support available for shipping coordination and delivery logistics. Ask us about gifting strategy.
If you're doing the work, this is how you document it.
Relocalizing Health isn't a theory. It's a record of what's actually working — written for the people building it.
Relocalizing
Health
© 2026 All rights reserved
© 2026 All rights reserved